Marketing management case studies with solutions

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Volume 18 - business-to-business marketing management: strategies, cases, and solutions isbn: 978-1-78052-576-1 eisbn: 978-1-78052-577-8 edited by: . Case study: software company website lines to manufacturers needed to maintain and increase market share in an increasingly competitive marketplace. Read the latest articles of industrial marketing management at sciencedirectcom , elsevier's leading platform of peer-reviewed scholarly literature.

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Marketing management case studies with solutions
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